Vintage ‘Old Spice Lime’ Commercial

A great vintage Old Spice commercial for their new scent, ‘Old Spice Lime’. Full of sexual innuendo, & (if we’re reading this correctly) a somewhat underplayed racism with the association of the tropics with uncivilized people. Those were some interesting times in advertising.

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New Old Spice Man: Old Spice “Danger Zone”

Following one of the most successful viral campaigns of all time, Old Spice have cast a brand new smooth, suave and sophisticated hero to promote their “Danger Zone” line. The concept is that Danger Zone Man can be in any number of dangerous situations, without breaking a sweat (that you can smell). It’s pretty funny, […]

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